When
February 5, 2026, 12:00 pm
EST (UTC-05:00)
Where
Velocity Collaboration Center, Sterling Heights, MI
Who
NAMC Members Only
What
Member Training
Description
Capability Statement Workshop Presented by Macomb Regional APEX Accelerator
In the federal marketplace, your capability statement is more than a document—it’s often the first impression government buyers and prime contractors have of your business. A well-crafted capability statement can open doors to contracting opportunities and set you apart from the competition.
This interactive workshop will walk you through the essential components of an effective capability statement and how to leverage it as a strategic marketing tool. You’ll learn how to position your business as a “responsible” and credible contractor, ensuring your message resonates with decision-makers.
Key Takeaways:
- How to format your capability statement for maximum impact
- Must-have sections and content essentials
- When and how to use your capability statement strategically
- Tips for articulating your unique value proposition
- Best practices for customizing and repurposing for different opportunities
Target Audience:
Business owners and professionals seeking federal contracting or subcontracting opportunities.